Dropfoods offers 2 types of DOOH advertising packages across 300+ smart vending machines in Ho Chi Minh City: Type A (Closed-Loop) for brands with products on the machine, and Type B (Interactive) for brands seeking brand awareness and engagement. This article presents the published rate card, service packages, discount policies, and the 4-step process to launch a campaign.
1. Two DOOH Package Types: Type A (Closed-Loop) vs Type B (Interactive)
Type A
DOOH + Product on Machine — for brands WITH products sold on Dropfoods
- 6–10s non-skippable TVC video
- Priority product placement on machine
- D-Spots report (play count)
- Interact report (click tracking)
- Verified Purchases report (actual sales)
- Purchase data by machine & cluster
- No setup fee
Type B
Pure DOOH — for brands WITHOUT products on the machine
- 6–10s non-skippable TVC video
- Games, surveys, QR, sampling (by package)
- D-Spots report (play count)
- Interaction report (game, survey, QR)
- Lead data: phone, email, survey responses
- Game/survey design support
- No setup fee
2. Published Rate Card by Scale
Published pricing (VND/month) — applies to Premium Venue tier. Standard Clusters receive an additional 15% discount.
Type A — DOOH + Product
| Package | Machines | TVC | Price/month (VND) |
|---|---|---|---|
| A-Pilot | 10+ machines | 6–10s, 1 slot | 3,800,000 |
| A-Growth | 50+ machines | 6–10s, 1 slot | 15,000,000 |
| A-Business | 100+ machines | 6–10s, 1 slot | 25,000,000 |
| A-Premium | 100+ machines | 10s, 2 slots | 38,000,000 |
Type B — DOOH + Interaction
| Package | Machines | Interaction | Price/month (VND) |
|---|---|---|---|
| B-Pilot | 10+ machines | None | 3,000,000 |
| B-Awareness | 50+ machines | None | 11,000,000 |
| B-Engage | 100+ machines | Game / Survey | 18,000,000 |
| B-LeadGen | 100+ machines | QR + Survey | 25,000,000 |
💰 Discount Policy
- Volume Discount: 50+ machines → 5–10% off | 100+ machines → 10–15% off | Full Network → 15–20% off
- Term Discount: 3 months → additional 5% off | 6 months → additional 10% off | 12 months → additional 15% off
- Standard Clusters (EDU, RESI): Additional 15% discount vs Premium pricing
Contact Dropfoods to receive a customized quote tailored to your brand's specific needs.
3. Choose the Right Venue Cluster
The 300+ machine DOOH network is organized into 6 venue clusters. Brands select clusters matching their target audience:
| Cluster | Machines | Primary Audience | Best For |
|---|---|---|---|
| 🎓 EDU | ~42% | Gen Z, students aged 16–30 | F&B, apps, fashion, tech |
| 🏨 HOTEL | ~23% | Travelers, business guests | Travel, airlines, luxury brands |
| 🏬 RETAIL | ~11% | Families, shoppers | FMCG, lifestyle, entertainment |
| 🏢 CORP | ~10% | Office workers aged 22–45 | Banking, insurance, automotive |
| 🏠 RESI | ~8% | Young families | Food, household, services |
| 🏥 HEALTH | ~5% | Patients, visitors | Pharma, health insurance, dairy |
Clusters can be combined: EDU + HOTEL = ~65% of network or Premium Mix = HOTEL + CORP + RETAIL + HEALTH = ~49%.
4. Campaign Process — 4 Steps
Register & Consult
Submit registration form. Dropfoods contacts you within 24h.
Choose Package & Cluster
Type A/B, cluster, machine count, duration.
Provide Creative
TVC video 6–10s (MP4/MOV). Dropfoods handles tech review.
Go Live & Report
Campaign launches. Weekly/monthly reporting.
📋 Included in Every Package
- ✅ Non-stop video play 7AM–10PM (15 hours/day)
- ✅ 100% non-skippable
- ✅ Proof-of-Play: Detailed D-Spots report
- ✅ Breakdown by machine & cluster
- ✅ No setup fee, no technical fee
- ✅ Creative review support before launch
5. Register for an Ads Pilot — Start Today
Start with a Pilot package (10+ machines, 1 month) to evaluate performance before scaling. No long-term commitment, no setup fee.
🚀 Register for a Free Ads Pilot
Type A from 3,800,000₫/month | Type B from 3,000,000₫/month
The Dropfoods team will contact you within 24 hours.
🏢 For Agencies & Partners:
- Agency Partner Program: Attractive commission for agencies introducing clients. Contact us for the partner rate card.
- Co-selling Kit: Pitch deck, media proposal template, case study data — ready for agency use.
- Custom Packages: Tailored packages for specific needs — contact us to discuss.
Contact Dropfoods Vietnam
Address: 34 Lê Duẩn, Phường Sài Gòn, TP. Hồ Chí Minh. (Monday - Friday: 8:30 am - 5:30 pm)
Phone: (84) 028 6290 6066
Email: contact@dropfoods.com
Facebook: https://www.facebook.com/maybanhangdropfoods
Website: https://www.dropfoods.com